Traduction et vulgarisation : de la métaphorisation à la dissémination
HTML version of the abstract and keywords [English]:
Translation and popularization: from metaphorization to dissemination
Translation and popularization have seldom been studied together. The article is divided into three sections. The first one recalls how popularization has been conceptualized, partly by referring to the “translation” metaphor, and how the composition of most of the contemporary popularized texts highlights their verbal-visual dimension. The second section raises the issue of “text” or how texts have become multimodal while, in the third section, we deal with different textual genres as the romances, the articles in Wikipedia and “knowledge translation” in medicine – all of them re-questioning the division between translation and popularization. In the conclusion, we plead for a better place of intralingual translation in Translation Studies.
Translation, popularization, metaphorization, dissemination